2007 — 202720th Year

For 20 years, we've been building the backbone of e-commerce.

Since 2007, Gurus has been designing, developing and scaling online sales operations for businesses. Today, all of that experience lives in our own product: Shelfi.

years of software and e-commerce experience
20
online stores running on Shelfi
250+
international dealers managed from one portal
400+
starting price for Shelfi apps
₺1/day

About us

Two decades of software, from Istanbul

Gurus was founded in 2007 in Istanbul. From day one, we have been building software that fits the way businesses actually sell and operate online.

Years of work across different industries taught us one thing: off-the-shelf templates don't fit every business. That's why we built Shelfi — a flexible, modular and fast e-commerce platform.

  • 01

    Our own product: Shelfi

    Twenty years of know-how, concentrated in an e-commerce platform we build and improve every day.

  • 02

    ERP integration

    Two-way integration with business software such as Logo Tiger, ETA, Microsoft Dynamics, SAP, Freedom and Mikro.

  • 03

    Industry-specific modules

    Tailored solutions such as web-to-print, dealer management, quote and approval flows, and product configurators.

  • 04

    Long-term partnership

    Projects that don't end at launch — they grow with your feedback, backed by continuous support.

Our product

The next-generation e-commerce system

Shelfi is a lightweight, flexible and modular e-commerce platform for companies and individuals selling online. Unlike traditional systems, it lets you shape your e-commerce processes around your own operations.

Shelfi admin panel — product list

Why is Shelfi different?

  • Modular

    Lightweight, configurable modules combine into apps for delivery, pricing, payments and more. A simple store can grow into a massive sales system.

  • Sales-driven

    Real-time interaction with visitors, campaigns tailored to customer groups, and apps that reduce abandoned carts.

  • Flexible & compatible

    Easy ERP integration through REST APIs and web services; flexible data schemas for anything from digital goods to hardwood flooring.

  • Lightning fast

    Pages that never keep you waiting, instant search and filtering across thousands of products, content that updates without a reload.

  • Pay as you go

    Create your store for free; pay only for the apps you use, for as long as you use them.

What can you do with Shelfi?

  • Real-time sales management

    See active visitor carts live, start a chat, and add cart-specific discounts on the spot.

  • Sub-store structure

    Spin up sub-stores in one click; feed them from your main ERP and manage them centrally or individually.

  • Customizable checkout flows

    Add or merge checkout steps; enable payment methods and content per customer group.

  • B2B quotes & approvals

    Dealer-specific pricing, account balance views, multi-step approvals and quotation rules.

  • Page & product editors

    A drag-and-drop page editor, plus a WYSIWYG product editor that lets visitors design their own products.

  • Selling abroad

    Multi-language, multi-currency, central exchange rates and advanced shipping modules.

Two-way integration with your business software

Products, stock, customer accounts and orders sync automatically between your ERP and Shelfi — manage everything from a single point.

Explore ERP integration
  • Logo Tiger
  • ETA
  • Microsoft Dynamics
  • SAP
  • Freedom
  • Mikro

References

Different industries, one platform

We built Shelfi together with companies working with hundreds of dealers — driven by real-world needs.

  • Cable industry

    Öznurkablo

    Catalog and quotes in one place

    A dealer portal that centralizes product catalog and quotation processes, integrated with Freedom ERP.

    Integration
    Freedom ERP
  • Electronic licensing

    Bartem Siber

    550+ dealers, real-time licensing

    An electronic license portal integrated in real time with providers such as ESET, Kaspersky, Microsoft and Acronis.

    Integration
    Freedom ERP
  • Industrial automation

    Autonics

    400+ dealers, 40,000+ SKUs

    A multi-language, multi-currency portal for dealers across Europe, the Middle East, Russia and Turkey; over 40,000 products queried instantly.

    Previous platform
    In-house solution
    Integration
    Freedom ERP

Contact

Let's talk about your project

Write to us for a Shelfi demo, ERP integration or any other project you have in mind — we'll get back to you shortly.

Address

Caferağa Mahallesi Doktor Esat Işık Cd.Şifa Sk. Akgün Ap. No:12/1Moda, Kadıköy / İstanbul

Fax

0216 374 71 72